I help consumer brands build content that moves their business forward.
Grounded in strategy. Driven by story. Powered by video.
Since 2011, I've worked independently with brands across sports, lifestyle, beverage, and fintech, building content systems that drive awareness, deepen trust, and move the needle. That work led Red Bull and PayPal to bring me in-house. Both started as clients.
These days, I partner with marketing and business leaders who need senior creative leadership without the full-time overhead. I focus on what the brand actually needs, and deliver work that matches. Sharp strategy, hands-on execution, and an AI-assisted workflow that accelerates both.
I'm based in Pasadena, California, and work with brands nationwide.
