Hi, I’m Oren.

I’ve spent my career leading creative strategy, content creation, and multidisciplinary teams at brands like Fox Sports, Red Bull, and PayPal. Those experiences shaped how I think about video and why it works best when it’s built on substance.

Polished content alone doesn’t earn trust. An intentional story does.

I care most about helping brands focus on what actually matters. Whether I’m shaping a message, directing a campaign, or building a long-term video strategy, the goal is the same: create work that builds awareness, earns trust, and delivers lasting results.

Strong creative comes from mastering the fundamentals first and letting clarity emerge through structure. That mindset shows up in everything I do.